B.J. Waymer Associates, Inc. is a cause-marketing and communications firm specializing in local market and national special events, including community relations program development and project execution. Waymer Associates expertise includes community/corporate needs assessments and the development of strategic alliances with businesses, communities, governments and non-profit leaders to form local partnerships that support sustainable community outreach programming in the areas of leadership in business, education, health and wellness and community arts.
After 12 years as a Corporate Social Responsibility special event consultant and program developer for the National Football League, Waymer Associates was contracted to lead the NFL’s Business Connect initiative. Business Connect is the League's special event supplier diversity program charged with creating opportunities for experienced and certified local business owners from diverse communities to compete for contracting opportunities related to the League’s signature events - Super Bowl, Pro Bowl and Draft.